Whitmarsh: McLaren must be 'creative' to win title

McLaren needs to get creative if it is to claw back its lead in the 2010 world championships, according to boss Martin Whitmarsh.

With clearly the faster car, Red Bull has taken over at the top of the points tables, but McLaren's Lewis Hamilton is only 4 points shy of leader Mark Webber.

In recent weeks, Woking based McLaren has been working on emulating Red Bull's blown floor concept, but Whitmarsh said the team's engineers also need to be more creative during the ongoing development of the MP4-25.

"We have not suspended the diffuser project, but we hope to invent something new," he is quoted by Autosprint magazine.