Top Gear deems Kia officially 'Reasonably Priced'
Despite all the supercars, hot hatches and one-off creations it features, the car that gets the most airtime on Top Gear is the reasonably priced one that is used by a series of celebrities to lap the famous circuit for the 'Star in a Reasonably Priced Car' feature.
That's why many were curious to see what the boys would pick when they chose to replace the faithful Chevrolet Lacetti that had served for four years and seven series.
The first episode of the new series, which aired at the weekend, showed that Clarkson et al have elected to go with a Kia Ceed, arguably a hugely superior car to both its Lacetti and Suzuki Liana predecessors.
Celebrities that have previously tackled the track – based in Surrey – will not find the Kia wildly different should they have another stab at setting a time though. It is in the same small family hatchback category as the other two cars and uses a 1.6-litre petrol engine with 124bhp.
Kia has provided three identical red cars for the show to use, and the first stars to sample the new car were BBC Political Editor Nick Robinson, Capital FM radio presenter Johnny Vaughan and Olympic Winter Games gold medallist Amy Williams.