Steve Jobs advice for iPhone 4: 'hold it the right way'

Caroline Cassidy

The brand new and eagerly awaited iPhone 4 was released yesterday in the UK with millions of tech fans queueing in the streets outside Apple and mobile stores, desperate to get their hands on the latest smart phone technology. But much to their disappointment, a bug has already been discovered with the new phone. If held a certain way, the phone loses nearly all reception.

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New iPhone owners discovered that if they held the phone by the bottom left hand corner, the phone will lose signal. This sparked a great deal of critical messages to be posted on Twitter and on the Ars Technica technology news site.

When Apple CEO Steve Jobs saw a complaint he responded with a rather strange and blunt answer.

He said: "Just avoid holding it in that way. All phones have sensitive areas."

To follow up Mr Jobs' advice, and official statement from Apple was released.

Apple said: "Gripping any mobile phone will result in some attenuation of its antenna performance, with certain places being worse than others depending on the placement of the antennas.

"This is a fact of life for every wireless phone. If you ever experience this on your iPhone 4, avoid gripping it in the lower left corner in a way that covers both sides of the black strip in the metal band, or simply use one of many available cases."

Apple is offerin customers special 'bumpers' to encase their phones and thus prevent skin making contact with the phone. However, these cases cost £25 and are not yet available in the UK.
Richard Warner who was one of the first people to buy an iPhone 4 sent a message to BBC News saying it was "useless in its current state".

He continued: "Apple have created a phone that has an antenna on the bottom left-hand side of the phone.

"This means that when you hold it in your left hand, the signal bars slowly fade until there is no signal."

A Danish wireless technology expert called Gert Frølund Pedersen has explained what his occurring with the new phone.

He said: "Human tissue will have an inhibitory effect on the antenna. Touch means that a larger portion of the antenna energy turns into heat and lost.

"This makes the antenna less efficient to send and receive radio signals."

Should Apple have ensured their new technology was flawless before releasing it for sale, or do you think this issue is not too problematic? Leave a comment and share your thoughts.