Celtic's new era under Brendan Rodgers started about as badly as it possibly could.
Playing in their first match since the former Liverpool manager's appointment, the Scottish champions contrived to lose 1-0 to Gibraltar's Lincoln Red Imps in the second qualifying round of the Champions League.
And you can guess how well that went down.
For a little more information on Lincoln, let's take a look at this definitely 100% genuine graphic.
Or maybe this one.
The goal was scored after 47 minutes and it came from policeman Lee Casciaro.
The defeat recalled one of the finest headlines in football history.
And it meant that it took precisely 47 minutes before the first calls for Rodgers' sacking began.
At least the result gave England fans a brand new straw to clutch at.
Surely they'll turn things around in the second leg. Won't they?