Pakistan's new coach Mickey Arthur is aiming to lead the nation to number one in the world in all three formats of the game.
Waqar Younis left the role after Pakistan's group-stage exit at the World Twenty20, but Arthur's new side are third in the Test rankings.
Arthur's first matches in charge will be a four-Test series against England, starting on July 14, and he told a media conference about his objectives.
"My short-term plan is to create a cricket culture and the long-term plan is to make the team number one in all three forms of the game," the coach said.
"Our Test cricket seems to be very good at the moment. If we can play well outside the subcontinent that means that the team's really going forward.
"You've just got to look at the passion that the Pakistan public have for cricket. The passion that everybody in the subcontinent has for cricket.
"For me, I wanted to come and coach in the subcontinent at some stage of my coaching career, because if you haven't coached in the subcontinent, you haven't really coached."
Fast bowler Mohammad Amir has been named in the Pakistan Test squad after serving a five-year ban for his role in a spot-fixing scandal and Arthur welcomed the 24-year-old back.
"Amir is a fantastic professional," Arthur, who signed a two-year deal with the Pakistan Cricket Board, said.
"I am only interested in making him the best and other stuff is irrelevant to me and what people say about him."