Following hot on the heels of Aaron Ramsey, Marouane Fellaini has dyed his hair blond for Euro 2016.
The Manchester United and Belgium midfielder unveiled his new look on Twitter - and needless to say, it caused quite a stir.
Here we go with Blondie Felli.... pic.twitter.com/sM8yLgkuQz
-- Marouane Fellaini (@Fellaini) June 6, 2016
It's not as if Fellaini's hair wasn't distinctive enough already.
One man thought he might be trying to pull the wool over the eyes of his new boss.
In fact that was among the more generous responses.
Barber: How can I help?
Fellaini: I want my hair to be so horrendously bad it trends on Twitter
Barber: Say no more pic.twitter.com/xUT4aNXYNh
-- Adam Boultwood (@adamboultwood) June 6, 2016
This is genuinely worse than the 6-1 v City. https://t.co/6CkpihWB9f
-- United Religion (@Unitedology) June 6, 2016
Who's new blonde hair is more laughable?
RT for Fellaini
LIKE for Aaron Ramsey pic.twitter.com/zxYXAJoC0C
-- Ali Bomaye (@1DenRoger) June 6, 2016
Well, if you have something to say about it, you can always direct it to the people who actually did it...