Jason Day will be looking to defend his crown when the PGA Tour heads to Torrey Pines, California for the 2016 Farmers Insurance Open this week.
The 2015 champion arrives on the west coast as favourite to pick up his first title of the year following successive play-off finishes at the tournament.
Widely regarded as one of the toughest non-major courses of the year, the event has not produced a first-time winner on Tour in 25 years.
Players will face the challenges of both the South and North courses for their 36 of the tournament, with the weekend's action focused solely on the former.
A total of 12 out of the top 30 players in the official World Golf Rankings will be in action, including recent winner of the Abu Dhabi HSBC Golf Championship, Rickie Fowler, and home favourite Phil Mickelson.
However, seven-time winner Tiger Woods will not be appearing at one of his more successful competitions.
At just 7,062 yards, the North course - at par 72 - offers the chance to haul birdies, but golfers must remain wary of the blustery conditions swirling across from the ocean coast.
World number-two Day is aiming to take inspiration from a former champion ahead of the event start on Thursday.
"Right now, I've got like a five-year exemption or so on the PGA Tour," he said.
"So this year, I'm really trying to attack the golf courses and really just trying to focus on the golf courses I really played well on, and that's kind of what Tiger did. You look at Torrey Pines, he won like eight times (seven) or something like that.
"You look at Akron, the events that he always went back to, which is usually the big events, he always won.
"So that's what I'm trying to do is really focus on the golf courses that really suit my game and I really play well in and try and win those."
The action begins on Thursday and finishes up on Sunday with a total purse of $6,500,000 US dollars on offer.