The San Francisco 49ers have hired Chip Kelly as their new head coach, the team announced on Thursday.
Reports earlier in the day had suggested the 49ers were deciding between Kelly and former Denver Broncos and Washington Redskins head coach Mike Shanahan to replace Jim Tomsula.
Shanahan had served as offensive co-ordinator for the 49ers the last time San Francisco won a Super Bowl in the 1994-95 season, but general manager Trent Baalke and CEO Jed York have instead plumped for former Philadelphia Eagles coach Kelly.
Kelly had a 26-21 record in Philadelphia and won the NFC East in his first year in the job but struggled in 2015.
The 52-year-old's relationship with the front office faltered, and that eventually led to his firing days before the season finale with the Eagles 6-9 on the season.
Prior to entering the NFL, Kelly was extremely successful as the head coach of the Oregon Ducks. He had a 46-7 record through four seasons at the collegiate level.
San Francisco fired Tomsula, who was promoted from his role of defensive line coach following Jim Harbaugh's exit, after he went 5-11 in his only season in the job.