Delighted Leave supporters managed to drown out the regional counting officer in Sunderland as she announced their big win in the city.
They hugged and cheered as Sue Stanhope made the announcement at the tennis centre in Silksworth, where the count had been conducted with the usual efficiency.
From the 134,400 votes cast, Leave received 82,394 while Remain polled 51,930.
A Remain-supporting Labour source had conceded defeat half an hour before, saying they expected Leave to win by a "comfortable margin".
Whether the source predicted that comfortable margin would stretch to the eventual majority of more than 30,000 was debatable.
But there was better news for Remain in Newcastle, where they narrowly won.
Sunderland prides itself on running a slick operation to count votes, and its three constituencies were the first to declare at the last general election. The city uses students to run the ballot boxes to the tables of counters, many of whom are bank tellers used to quickly handling cash.
There was a real variety of reactions to the result on Twitter, of course.
Sunderland doesn't deserve Beyoncé next week
-- Joel Freeman (@JoelJFreeman) June 23, 2016
Listen if I walk to morrisons tomorrow and Ben and Jerry's has gone back up to £38 from £2.50 Sunderland is getting hit
-- gracie|exams|nsfr (@monodrqma) June 24, 2016
Sunderland has received 36 million of EU money since 2006 after it was left to decay by the South. Good luck with the future lads.
-- Messy Galore (@unobtainabelle) June 23, 2016
I just told the PM about Sunderland pic.twitter.com/VfYWYB0Y23
-- G-IN-eral Boles (@GeneralBoles) June 23, 2016
Unfortunately I am from Sunderland and I've never been so disappointed to admit it #IVotedRemain
-- david griffith (@Davidgriff1996) June 24, 2016
Apparently 'Poundland' in Sunderland is now 64p land. #bargain
-- David William Bryan (@DavidWBryan) June 24, 2016
When the yen moves 3% in response to Sunderland, nothing is normal
-- Juliet Samuel (@CitySamuel) June 23, 2016
Sunderland got us all like pic.twitter.com/TQF8riBNmM
-- Nick Parker (@NickParkerMusic) June 24, 2016
Although no reaction topped this one from Lindsay Lohan...
@Independent why? prove the UK will not trigger anger by allowing (sunderland) to lower the UK pound - THIS IMPACT WILL CONTROL ALL MARGINS
-- Lindsay Lohan (@lindsaylohan) June 23, 2016
Yeah, we're a bit confused by her tweets, too.