A grammatically incorrect TfL poster campaign has well and truly riled up commuters and the grammar police and cost nearly £100,000.
The poster campaign has been running for three years with the message: "TfL doesn't make a profit because we reinvest all our income to run and improve your services."
-- Rachel Handley (@rh_copywriter) June 7, 2016
The organisation refers to itself in the singular when it says "TfL doesn't", before switching to the plural with the use of "we".
-- Wild Goose (@TrueSinews) June 8, 2016
In a Freedom of Information request it has been revealed that the campaign has cost a total of £94,140.50.