Beach fashion trends

Whether you're braving the British beaches or heading abroad for a long, hot summer, you'll want to look good on the sand. Thankfully, it doesn't matter whether you're looking fit and fabulous or have yet to achieve the perfect beach body because this year's big trends have something for everyone.

beach fashion trends 2012

Top related searches:
  1. Selfridges
  2. Swimsuits
  3. Sunglasses
  4. Bikinis
  5. Swimming costumes
  6. Sun hats
  7. Bikini
  8. Zara
  9. Thong
  10. Beach bag

Shapes and styles
From flattering retro shapes to sexy lingerie styles, finding your perfect swimwear this summer should be a breeze.

For the fuller figure, this season's retro-inspired bikinis and one-pieces are designed to hide a multitude of sins. Not only are high-waisted bikinis in vogue on the beach this summer, but retro one-pieces that cover hips and hold in muffin tops are must if you're lacking confidence.

Body confident babes will no doubt be pleased to hear that there are sexy styles in both one-piece and two-piece swimsuits. As we mentioned earlier, if your self-esteem is riding high, lingerie-inspired bikinis are all the rage, but even one-piece suits are hot this summer, with revealing cut-outs likely to prove popular.

Ruffles and frills have also been hitting the catwalks, though you'll want to be sure they're drawing the eye to your best assets and not making problem areas appear bigger, while one-shouldered beachwear is also a key trend. Just beware the sun - it's a tanning mishap waiting to happen.

There's nothing dull about this year's hot beach trends. Bold colours, bold prints and striking satin are the order the season so be bright and beautiful this summer.

Prints too are big and bold, whether floral, geometric, tribal or the ever-popular animal print. If you're not a fan of printed materials, think bright, near-on neon colours, either single or blocked.

For a truly eye-catching look, a satin bikini is a must and even sequins are likely to make an appearance in the high street as they have on the catwalk.

If you prefer to keep thing low-key, monotone is the way forward. Elegant black or white retro styles or those with interesting details will undoubtedly prove a hit.

Since this year's swimwear trends revolve around bright, bold prints and colours, there's no need to make a statement with jewellery. Choose simple, contemporary styles to accent your look and remember - less is more.

In the cover-up department, long, sheer prints are what's cool when it's hot, and for that holiday essential, the beach bag, opt for a matching print, particularly if you've gone for a retro-style swimsuit.

Above all, pick something you feel comfortable in. With so many styles on offer, finding a flattering fit shouldn't be a nightmare.