It's the highlight of Kim Kardashian's calendar - National Selfie Day.
Not that she needed an excuse, but the reality TV star (and breaker of the internet) has shared a picture of her famous assets to mark the day.
She told her 21,000 Twitter followers: "Wait u didn't think I would forget about National Selfie Day! DUH."
Kim, 35, is the queen of the selfie and frequently creates a buzz by sharing nude pics of herself.
The star has also released a book named Selfish, which is dedicated to self-taken images.