TV presenter Lorraine Kelly has said the Duchess of Cambridge appears more comfortable in high street fashion.
Dundee-born Kelly praised Kate for wearing clothes from Zara and Topshop during the recent tour of India.
"Kate often tours wearing all this thousand-pound this, thousand-pound that stuff - and then she wore a wee dress from Topshop for £75 and looked phenomenal," Kelly said.
"She looked really good. When someone like that wears high street, it's great."
She added: But it's difficult for her because if she wears high street, all the stuck-up courtiers will say, 'Look at that, she's not being dignified enough' and then if she wears designer clothes, 'Look at that, spending a fortune on clothes'.
"The poor kid can't win. But I think she looks much more comfortable in high street."
Lorraine, 56, will be hosting Lorraine's High Street Fashion Awards, which are voted for by viewers of her ITV morning show.
The popular broadcaster is championing the high street in the build-up to Tuesday's star-studded ceremony.
Awards for the best in British high street fashion across eight categories will be handed out on the night.
Former Coronation Street star Georgia May Foote, Lorraine stylist Mark Heyes and Fabulous magazine fashion editor Lynne McKenna served on the panel for the awards, whose categories include best affordable fashion, best curvy collection and best department store.
Asked why this year's floral-inspired event introduced best menswear as a new category, Lorraine said it was due to public demand by male viewers of her show.
"We're doing a feature called Check Your Chaps, aimed at raising awareness of testicular and prostate cancer, and a lot of men watch and they said, 'Hey, what about us?'"
She continued: "I think it's a really good category to have because men's fashion has got a lot better."
Asked about men who are well turned out, Kelly's favourites include her ITV colleagues Ant and Dec.
"David Beckham always looks good, of course," she said.
"I'm tempted to say Aidan Turner with his top off in Poldark! But seriously, he always looks fantastic.
"Tom Hiddleston has style and Ant and Dec look great when they're doing I'm A Celebrity ... Get Me Out Of Here! I love their casual look on the show."
She added: "I also love a man in a kilt, but not the Highlandy, shortbread tin thing. A man in a kilt has to wear socks rolled down, big boots and a rugby top. That is fabulous. That's a look and a half."
With regard to her own style, Lorraine said it has taken years to perfect her wardrobe.
"I like LK Bennett, Zara and Ted Baker, but also I can go into Topshop and maybe buy a top or a skirt or a pair of trousers.
"I wouldn't buy the whole look because I'm not a fashion victim and I'm not 19, but you can have wee bits of something," she said.
"It took me until I got to the age of 50, six years ago, to actually feel comfortable about fashion."
Lorraine's High Street Fashion Awards come at a time when both BHS and Austin Reed have been placed into administration. Lorraine has called on consumers to back the high street.
"I genuinely think there's nothing like the British high street and we should support it.
"Most people do, whether it's Marks & Spencer or H&M or Primark, but use it or lose it - that's what we've got to do. I'm pretty much a high street girl."