Lewis Hamilton is currently in Russia, but not just to gear up for the Russian Grand Prix - he also couldn't resist racing supermodel Lena Perminova.
Just a day after being spotted at Paris Fashion Week, Lewis Hamilton jetted across Europe to Moscow to shoot with Hugo Boss ahead of his next important race.
The Formula One champion spent the last few days mingling with A-list celebrities in the French capital and posed for pictures with tennis star Maria Sharapova.
Just 24 hours later, Hamilton was shooting with Perminova as they sped through Gorky Park on Segways for the luxury German fashion brand, reports the Daily Mail.
Hamilton took to Instagram to show his followers about his day with the supermodel in the Russian capital.
He said: "In Moscow today filming with the lovely @lenaperminova, Gorky Park with Hugo Boss. It's a beautiful city, incredible architecture #bosssports #moscow."
The 30-year-old is in Sochi this weekend for the Russian race, where he aims to extend his current lead of 48 points in the driver's championship.
He won in style at the Japanese Grand Prix last time out, leading from start to finish to record his eighth victory of the season.
The Mercedes star is hoping to become the first British driver to secure back-to-back championships and win his third F1 title.
Meanwhile, Hamilton says he finds it "really odd" that F1 team Red Bull could quit racing at the end of the season.
"It seems really odd for me having witnessed Red Bull's success and then the moment they don't have success they are upset about it," the Mercedes driver said.