Beyonce and Kim Kardashian are two women embracing their natural curves. But what does 'curvy' actually mean? There seems to be some confusion.
Only this week, 26-year-old model Daisy Lowe, who is a size 10, told The Guardian: "I get labelled as curvy but I'm sure women who are size 14 or 16 find that infuriating. I'm only curvy compared to normal model size; I'm not teeny-weeny. Women are our own worst enemies when it comes to how we look."
The Huffington Post reported that in July the search term #curvy was removed from Instagram. The company said that the term was being reported by users for pornographic images.
They said: "It was being used to share images and videos that violated Instagram's community guidelines around nudity."
Many body-positive Instagrammers, however, were outraged and protested the ban, since the term 'curvy' is often used to promote body positivity and body acceptance.
Instagram listened to its users and made #curvy searchable again. Many saw the word as an important part of the body-positive movement.
The Huffington Post reported: "It is part of an increasingly prominent movement to educate people about weight myths, drawing attention to the fact that being fat and curvy is not always synonymous with bad health. It is a word that is central to the fat acceptance movement, bringing empowerment to the way we talk about our bodies, instead of denigrating them.
"Taking away a word like this is to say, again, to these girls that being curvy is somehow not okay."