What should you when you have an embarrassing moment? Put it on a T-shirt, of course - or at least that's the trend rappers Joe Budden and Birdman have been setting.
Joe recently gained a lot of attention after chasing some teenagers, first on foot and then by car, when they stood outside his house chanting lyrics from Drake's diss at him.
The New Jersey native is now selling tees and caps featuring an animated version of himself on the run, taken from the infamous video.
That's definitely one way to capitalise on the attention. It's something Birdman did with his "Put some respek on my name" T-shirts following his heated Breakfast Club interview.
And if you can make some money while laughing at yourself, then why not?