Following public vote-offs, tears and tantrums, the storm in Love Island seemed to settle down in the latest episode.
With two newbies, Katie Salmon and Adam Jukes, making their debut in the Majorca mansion, islanders kept their usual gossiping behind people's backs to a minimum to enjoy a few rare laughs.
And in the midst of this all, one person stood out as he attempted to show off his *sparkling* wit.
Set with the task of choosing a new female islander, personal trainer Adam Maxted decided the best way to do it was to compare all the ladies to Haribos.
Yes, you've heard right, HARIBOS.
The internet promptly exploded.
here goes Adam with the haribo sweets ?? #LoveIsland
-- Little Mix Gibraltar (@LittleMixGib) July 1, 2016
-- Miss Coraline (@CoraalJones) July 1, 2016
Cant deal with adam's metaphors man ???? #LoveIsland Absolute jokes
-- erin louise (@erinlouiise) July 1, 2016
Some wanted to know why...
What's wrong with Adam does he always have to use metaphors..was in stiches #loveisland
-- Xx (@chrisyxx1) July 1, 2016
There were others who couldn't get their heads around the fact that he compared women to Haribos.
He actually just referred to the girls as haribo ???? #LoveIsland
-- Charlotte McCudden (@LottieMccudden) July 1, 2016
Was English Adam's favourite subject in school?
Adam must have got English A* GCSE with those metaphors #LoveIsland
-- bear (@sarah_jmatthews) July 1, 2016
Then, Adam went on to say "egg" was his favourite Haribo (who, by the way, represents leopard-print bikini-wearing Katie).
-- Kirsty Marie (@kirsty24682) July 1, 2016
However, one person wasn't impressed.
Adam's bloody metaphors are getting on my nerves. NOT FUNNY MATE. #LoveIsland
-- Brogan (@brogantatexo) July 1, 2016
We think Adam needs to go back to the drawing board with his metaphors.