Andy Murray's French Open dream went up in smoke in four hostile sets in front of a partisan Parisian crowd on Sunday.
It was evident from very early on that the locals had come to watch Novak Djokovic win, hissing their contempt at Murray's best moments and beating their chests in delight as the Serb recovered from a set down to win his first French Open title.
Twitter users on this side of the English Channel were clearly unimpressed and as the Dojokvic love-in gathered pace, and Murray increasingly looked like the uninvited guest, some decided that it was enough reason to vote 'Leave' on June 23.
-- James Riley (@smileyriley129) June 5, 2016
The way the French crowd treats Andy Murray! That would make anyone switch to the Brexit camp
-- Carole Crowther (@lovexmasallyear) June 5, 2016
Wondering if crowds have come around on Djokovich or if French view Murray as Brexit?
-- Scotty Fun Facts (@Scotty_FunFacts) June 5, 2016
-- Sander Adriaanse (@_SanAnders) June 5, 2016
Lack of respect from the French Open crowd towards Murray is shocking. Maybe the Leave crowd have a point...
-- Jamie Hoyle (@mightyshakerjnr) June 5, 2016
The debate ahead of the EU referendum has offered little clarity for many voters - so why not, maybe this is the moment to decide the political future of the United Kingdom.
Murray did support the Scottish independence vote a couple of years ago after all...
The French Open crowd is doing more for the Brexit campaign than 100 Michael Goves on horseback ever could.
-- Jon Richardson (@RonJichardson) June 5, 2016
All these French cheering Djokovic at #FrenchOpen not helping the Remain campaign
-- martin kelner (@martinkelner) June 5, 2016
When the red dust, and mist, had settled a tongue-in-cheek perspective to Murray's lack of support was probably the best bet.
And let's face it, later this month this is gonna happen.
"The crowd are so biased!" Yeah 'cos they're always neutral at Wimbledon. #FrenchOpen
-- Sid (@StrictlySid) June 5, 2016
Murray had raised hope when he won the first set, but just over an hour later Djokovic had peeled off the next two sets to take a firm grip over the contest.
Still Murray was willed on and Lord Sugar offered a pretty good incentive.
-- Lord Sugar (@Lord_Sugar) June 5, 2016
And while Murray did rally late in the match by then Djokovic was too far ahead as he secured the rare feat of holding all four grand slam titles at the same tie with a 3-6 6-1 6-2 6-4 success.
The Serb became just the third man to do that - and the first since Australia's Rod Laver in 1969 - and as he rolled towards victory the focus of most people turned to the 29-year-old's place among the greats.
-- Matt Dawson (@matt9dawson) June 5, 2016
Djokovic is a sportsman who is in total control of his opponents the vast majority of the time, a craftsman of his generation #FrenchOpen
-- andy hodson (@redandyhod) June 5, 2016
Maybe #Djokovic will tighten up as the winning line approaches....hmmm!
Simply amazing to watch him. #FrenchOpen
-- Andrew Castle (@AndrewCastle63) June 5, 2016
Never thought I'd see Djokovic looking fairly relaxed in a French Open final. #RG16
-- Hugh Beasley (@HughcfcBeasley) June 5, 2016
-- Jack Burgess (@Jack_Burge) June 5, 2016
For Murray it was a let down after a remarkable fortnight - in which he ensured his name would join rare company by reaching the final of every major tournament - but Djokovic's will for even more history proved too much.
Andy Murray is one of the most unlucky sportsmen ever. Guy has unreal abilities but having Nadal, Federer & Djokovic as rivals is insane
-- Jordan (@Hvrrera) June 5, 2016
Bring on Wimbledon!