It's been five years since Ed Balls tweeted his own name, and Twitter is still celebrating the joyous occasion.
On 28 April 2011, the former shadow chancellor, may or may not have been searching for his own name on Twitter and sent out a tweet that simply read "Ed Balls".
-- Ed Balls (@edballs) April 28, 2011
Of course, the internet doesn't forgive blunders like that easily. And since then the amazing moment has been celebrated up and down the country.
WHERE have the last five years gone?
God, it's crazy how it comes around so fast. It seems like just yesterday I was celebrating my first. Happy #EdBallsDay!
-- Dylan H Morris. (@dylanhm) April 28, 2016
There are actual parties being planned.
-- pink moon (@Oog) April 28, 2016
GUYS ITS #EdBallsDay I almost forgot! Have you got your bunting for your street party ceremonies ready?
-- Elliot Wengler (@Wengle) April 28, 2016
It's made us feel all nostalgic.
-- Ed Balls (@jennywhojenny) April 28, 2016
And inspired to write poetry.
-- Brian Bilston (@brian_bilston) April 28, 2016
For many, it's as important as Christmas.
-- Phil Maylor (@Maylor) April 28, 2016
-- Mark Roberts (@theswordisdrawn) April 28, 2016
The spirit of #EdBallsDay has lifted my soul, a merry Ed Balls Day to one and all!
-- Ruby Lilith (@RubiesB4Swine) April 28, 2016
Gutted to have to spend #EdBallsDay away from my family. Will be thinking of my loved ones at this special time of year
-- Tom McPhail (@PensionsMonkey) April 28, 2016
Which is causing mass confusion.
Do we have to go to work today, are the shops open? I can never remember. #EdBallsDay
-- Kris Griffin (@KrisTheScript) April 28, 2016
Someone just told me Ed Balls isn't real
Is this true? I want to believe#edballsday
-- Billy Gannon (@gongfarmer) April 28, 2016
This year's celebrations are slightly tinged with sadness though, since Ed lost his seat as an MP last May.
today's a poignant day. the first #edballsday without him as an MP.
-- Taylor (@yagretbigwazak) April 28, 2016
My first #EdBallsDay without him as an MP is like my first birthday after my parents split up. I should be happy but it's just not the same
-- Emlyn Pratt (@EmlynJP) April 27, 2016
We wondered what the man himself would be doing today.
And have high hopes for the future of this special day.
Happy #EdBallsDay. I hope that this becomes a lasting legacy. In 100 years time, children get presents and cake on this auspicious day.
-- Philip Adsley (@padsley) April 28, 2016
But it's important to always remember how it all started.
It's a shame Ed Balls Day has lost its true meaning. Too commercialised these days. #EdBallsDay
-- David Wriglesworth (@Wriggy) April 28, 2016
Among all the fun and festivities, let's all take a moment to remember the true meaning of #EdBallsDay
-- Jon Kershaw (@2jonkershaw) April 28, 2016
Happy Ed Balls Day Ed.