Yorkie's TV revival boosts Nestle

Updated
Kit Kat
Kit Kat

Television and social media campaigns behind chocolate bar favourites Kit-Kat and Yorkie have helped Nestle report a "strong year" in the UK and Ireland.


Yorkie sales grew 20% last year after its first TV ad in a decade, while Kit-Kat's "Choose a Chunky Campaign" on Facebook pushed sales of the snack up more than 2%, according to the food giant, which also makes Rolos, Milky Bars and Nescafe coffee.
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